Podcast

Podcast

A case study

A case study

Introduction:

In my exploration of Apple Podcasts as a new user, I uncovered certain usability challenges that hindered the seamless enjoyment of the platform. Conversations with fellow podcast enthusiasts confirmed the existence of similar issues across different podcast applications. These challenges included difficulties in managing episodes, lack of personalisation options, and unintuitive navigation.

Identified Challenges:

Identified Challenges:

Episode Management: Users faced problems with loading and storing old episodes, managing playback order, and accessing a recently played list.

Personalisation: The absence of personalised recommendations and playlist creation tools limited user engagement.

Navigation: Users found the interface lacking in intuitiveness, impacting their overall experience.

Episode Management: Users faced problems with loading and storing old episodes, managing playback order, and accessing a recently played list.

Personalisation: The absence of personalised recommendations and playlist creation tools limited user engagement.

Navigation: Users found the interface lacking in intuitiveness, impacting their overall experience.

Approach to Improvement:

To address these challenges, I embarked on a redesign initiative driven by rigorous primary research and competitive analysis. The focus areas for enhancement include personalization through an initial questionnaire, playlist creation functionality, improved search capabilities within podcasts, efficient episode playback management, and the introduction of innovative features such as a quotation tool.